About Us_JoPaulV2-16.png — It’s PR without the fluff!

Forget what you’ve done in the past. You’re now looking at a modern PUBLIC RELATIONS agency that is agile, creative and results driven. We won’t sugar coat your prospects and sit back on a retainer. We are senior communications specialists that work by the hour on your projects - making your success our success

WHO WE ARE

As experienced journalists and presenters, we know the tricks of the trade, what the media needs and how to build confidence on-camera. Sticks & Stones PR run full service media and presentation training and shorter “Spit and Polish” and Master Class programs to hone your existing skills.
Online media training available. Don’t go to the media unprepared - they won’t come back!

SCARY! TELL ME MORE
We are expert storytellers across all platforms and genres, from corporate video production to social media posts, long form features to comment pieces. We’ve created everything from TV shows to brand podcasts and viral social media videos.
We love creating moving and inspiring content that brings your brand messages alive. Let us help you create your next campaign.

WHAT WE CAN DO
Engaging your target audience requires an experienced hand. We know how to shape your key messages and how to deliver them in a compelling story. We have Australia-wide contacts with senior working journalists.
Let us be your VIRTUAL Public Relations team working in-house on a contract or project by project basis.

LET'S PR IT!

“With their help, STYLKEA featured in nearly every mainstream print and online magazine and newspaper in Australia, and reached markets in the USA, UK, Europe and parts of the Middle East. I had one friend call me after seeing the story on TV in Dubai.”

Our Work

Don’t listen to the Jibber health campaign

A fully integrated health campaign across TV, radio and print from campaign slogan and concept to TV commercial, media relations, marketing material and internal/external communications.

Paul worked with a graphic designer to create the campaign logo and concept then shot, edited and produced the accompanying TV commercial, social media video campaign and produced marketing/promotional material for stakeholders across the Primary Health Network patch.

Travel & Eat with Dan and Steph: Channel 7 TV show + PR

Media and PR for TV show launch

Travel & Eat with Dan and Steph was a 5 part series on Channel 7 - 7QLD, 7TWO, 7FLIX, 7PLUS.

A travel and cooking show with a twist - it is the taste of international travel in your own backyard.

The Bank of Mum and Dad: personal finance product campaign launch

The Bank of Mum and Dad is Australia’s ninth largest lender but often stumbles through big transactions without the lawyers financial institutions use.

Parents who loan or give money to their children … can find themselves in horror financial and emotional situations.

Lifestyle media + PR campaign: product launch

My Kitchen Rules stars Dan and Steph Mulheron have created an innovative new online cookbook that aims to reduce food waste, save people money AND teach some kitchen skills along the way.

Product launch: new cookbook that changes the way you shop and eat. Targeted lifestyle campaign on Australia’s largest parenting related website.

Crisis Communications webinar

We collaborated with It’s PR Darlings to deliver a “Crisis Communications for a COVID World” webinar in partnership with Medianet, now available as an online course.

The five-part course comes with a checklist + workbook, which provides a best practice framework for organisations - large or small - to develop comprehensive, tailored crisis communications plans.

ASX listed Family Law firm business and issues media

Working with ASX listed firm Australian Family Lawyers we have produced stories ranging from business results and new office openings to issues based campaigns.

The coronavirus crisis created a “perfect storm” for relationship problems with social distancing, isolation, lockdowns and working from home adding to financial pressures from job losses and an unstable economy.

Lifestyle publicity for international brand

International tech company launching in Australia needed a brand awareness campaign.

Sticks & Stones PR worked to provide coverage in leading digital sites and newspapers. Content creation is an important part of publicity campaigns and as former journalists we can create everything from video to column inches.

World First Research into veteran health: National campaign

A national campaign to launch world first research into veteran health and the adjustment to civilian life.

Sticks & Stones PR worked with production company RELEASE ME MEDIA to create multi-platform assets to tell the story and generate newspaper, radio, digital and TV stories.

Lack of female football facilities threatens development of next wave of players

The lack of football infrastructure in Victoria is at a crisis point and will not be able to cope with the demand created by the Matildas' successful World Cup campaign, the chief executive of Football Victoria (FV) has warned.

Football Star Academy founder Peter Nikolakopoulos said the lack of female facilities was causing young women to leave the game.

National media campaign on superannuation law changes

A national campaign including TV and online stories to raise awareness about superannuation changes on July 1. The changes will put millions of Australians at risk of under insurance especially women on maternity leave and the self employed.

SUBPOD Sydney TV Launch: making compost fashionable

Sydney schoolkids meet Subpod: the world's first modular in-garden composting system that turns food waste into soil food with no smells or mess.

These Sydney schoolkids are getting a first hand look at the new Australian invention that is taking the world by storm. Even better it looks like a nice piece of garden furniture!

Women Who Weld: media campaign

Regional promotion of a ground-breaking work program promoting gender diversity in the male dominated manufacturing industry. Two TV news segments, front page newspaper story and multiple online stories.

“Working in a traditionally male-dominated field was an intimidating prospect for a Queensland schoolgirl - before she learned to weld.” Fairfax Online

Jack Wilkinson Kids on The Project: School children mental health crisis

Kristy Sturgess’ world was shattered when she discovered her little boy had left a heartbreaking suicide note.

It’s a national tragedy recognised by Treasurer Josh Frydenberg who has announced almost half a billion dollars will be poured into pioneering a youth mental health and suicide project.

Australian school principals attacked and threatened at record levels, report finds

Anni Miers has been punched, kicked and spat on by students then "shirtfronted" by their furious parents — all for doing her job. Other school principals have reported being headbutted, abused and threatened with scissors.

Crowd Pleaser: An “AirBnB” for entertainers start-up

Rory and Rebecca were planning their dream ceremony when they discovered a “painful” problem. So the idea behind the CrowdPleaser platform was born and their solution is raking in the cash.

New Whimm.com national column

In our new weekly series Work It Out, employment law expert Christie Toy answers all your curly office questions.

Q: Someone thought it was funny to give me a sex toy as my Secret Santa – I opened it in front of the CEO and was mortified. I know who it was from - what can I do now?

Your ‘How To’ video: Make it look professional

Your “How To” video on your website is probably going to be your most watched content so make sure it looks professional. We’re shooting a series of productions for FitGenes Australia promoting the new CarbChoice DNA test as part of an integrated marketing campaign. STAY TUNED!

Life insurance braces for Hayne grilling

“The lack of surveillance of the industry by APRA has come at the expense of hardworking Australians,” says Shine Lawyers Superannuation expert Will Barsby. “We are now seeing the human carnage of ill thought out and inappropriate group policies.”

‘Unusual’ legal industry structure heightens sexual harassment risk

An employment law expert has shed some light on the “unusual” structured staff system making the legal industry more at risk for allegations and incidences of sexual harassment.

Shine Lawyers Christie Toy said the majority of sexual harassment claims involve a power imbalance.

CarbChoice launch Weekend Sunrise

“This test can give you more insight into what you should be eating and the correct portions of carbohydrates for your genetic makeup. We know that clients have better compliance with dietary changes in the long term when they feel their meal plan is specific to their individual needs”: Peta Carige, leading Australian and sports dietician.

Injured Sunsuper customer slams company over controversial ‘drip feed’ policy

AROUND 18 months ago, Glenn Dickson’s life changed almost instantly when a fishing trip with mates went horribly wrong.

When it became clear the father-of-three wouldn’t be able to return to his former career, the Sunsuper member assumed he’d be eligible for Total Permanent Disability (TPD) insurance, which is usually a lump sum payout awarded to a client who has been permanently disabled and is unable to work again.

Expert warns workers to check their employer’s social media policy to avoid awkward blunders

EARLIER this week, it was revealed that Cricket Australia had fired a female employee after she posted a series of tweets about abortion.

But can a social media post really land the average person in hot water at work?

'Learn from asbestos', states and territories urged over silicosis risk

“We have to learn from the legacy of asbestos where workers were exposed many years ago and then decades on it’s established that they’ve developed diseases related to work practices from the past.”

Shine Lawyers Roger Singh said he was calling for immediate action from state and territory governments to ban dry stone cutting and protect workers from breathing in the dangerous dust.

You’re working for free and you don’t even realise it

THE five most common ways Aussie workers are being cheated out of their hard-earned cash — every single week — have been revealed.

According to Shine Lawyers’ employment law expert Christie Toy, honest mistakes and deliberate miscalculations alike can seriously add up.

What are your rights at work? ABC Nightlife

Over 500,000 Australians each year are on the receiving end of a workplace related injury or illness. Where do you stand if you’re incapacitated due to work? Philip Clark with Shine Lawyers Employment and Superannuation expert Will Barsby on what to do if the unthinkable happens to you while on the job.

Losing Adam Goodes to AFL is a blight on the governing body

ADAM Goodes hardly ever goes to the game he often dominated.

It is the AFL’s shame that one of its greatest champions, understood to still feel disappointed by the events of several years ago, has had little official engagement with it since he departed the game

Victims of Sexual Harassment Need Immunity From Defamation Laws

Our defamation laws are some of the toughest in the world. That's not necessarily a bad thing.

"But when you're dealing with sensitivity of victims, humans, who have been sexually harassed, we should treat them a little bit differently,” said Will Barsby, National Special Counsel in employment law at Shine Lawyers, to ten daily.

New inquiry into workplace sex harassment - Channel Ten

The Federal Government launched the world first today, after new evidence revealed 1 in 5 Australians have suffered un-wanted advances at work. Shine Lawyers Will Barsby was asked to comment #thoughleadership

Channel Seven's Sunrise weather team visit Sport Star Academy

Sunrise weather presenter Sam Mac broadcasts live for three and a half hours from the Sport Star Academy in Moorabbin in Melbourne. The opportunity to showcase the national sporting franchise business was secured by Sticks & Stones PR as part of a World Cup 2018 brand campaign

Mum's simple $8 Kmart hack transforms $35 side unit into 'luxe' version

A Gold Coast Mum known for her IKEA hacks has applied her budget formula to a popular Kmart side unit and the results have gone viral.

You've probably eyed off Kmart furniture and been tempted to buy something but if you haven't purchased any furniture for fear of it looking 'cheap' once you get it home, a Gold Coast Mum's hack can change all that

TAKE A LOOK

MORE EPISODES

Follow us to see how we do it!

#livedexperience training videos from the team at @connectedle are making an impact with #teachers and #educators We felt very proud hearing #testimonials today from people using the platform. Well done @kyliearmstrong__ and @nicole Evans 💙

#governmenthouse #officefortheday #nofilter #brisbaneanyday 💙

Early bird Paul can’t get the worms out of the frozen ground in #blandford in NSW but what a pretty (and cold) pit stop #travelforworklife #nofilter

Sporting ALL the #protectivegear for a #sydney shoot - did you know #recruitment videos are the latest content tool for #humanresources teams keen to showcase workplaces and culture?

#techtips #waystowork Going solo in any industry is tough but especially in #publicrelations where we tend to keep our cards close to our chest about how we find, do and then deliver work. So proud to have moderated and presented this panel chat at Mumbrella #m360 on Solo Agency with @greer_quinn @jessicaridleytv + Michelle Bates and a special thankyou to all who came to listen! We covered: ✅ finding work you love ✅ how to build a team for every project ✅ how it is possible to do quality national work in micro agencies We talked about: ✅ loneliness and burnout ✅ boundaries with clients ✅ how we charge - retainer, by the hour, by project, set fee etc ✅ favourite tech including: Harvest (timekeeping), @dropbox (sharing work with clients) @xero (accounting) #Frame.io (video work) @asana (workflow management) @taptofficial (electronic business cards) Thanks to @mumbrella_aus team and Darren Wells for choosing the panel pitch and for all their behind the scenes work to get us there! One of the things you might miss in a micro agency is the fun of a team but am really lucky to have the best co-worker in all things business and life @paul_c_stone PLUS a collaboration of genuine fun in @itsprdarlings with Greer (we are the long and the short of it!) 📸 credit to @georgiequigley_pr - thanks for all your support too 😍

Celebrating a massive day in the utterly gorgeous @kimptonmargotsydney with food from @lukewmangan Thanks Jess @btw__media for showing us this Sydney gem. To top it off it is #dogfriendly 🐶 so many cute puppies #sydneyhotel #kimptonmargotsydney #dogfriendlyhotel #dogfriendlyhotelsydney

All set for two days of hearing the latest from top Australian and international industry talent. So great to be face to face again!

Mumbrella360 #posterwall #conference #goingsolo

#sticksandstonepr caught a stunning #herveybay sunset last week for a client video - checking the @bureauofmeteorology certainly paid off after so much rain 🧡 #clearskies #gloriousgolden #sunset #beachlife #travelforwork #nofilter #naturallight

A big #voiceover job - almost 3000 words - for an internal safety video with the hardworking @livewireproductions team - important messaging delivered in an engaging way ✅ . . #livewireproductions #videoproduction #prtips #media #safetyvideo #brisbanepr #brisbanevideo

Rain, hail or shine, when you have a chance to use a backdrop like this, we’re happy to brave the elements! #canberra

Warming up inside after a chilly touchdown in Canberra for tomorrow’s key national health talks - looking forward to new solutions and industry learnings. #sticksandstonespr

Gorgeous view from @workspace365live this evening for a bit of a chat about PR and marketing for solo operators

Rainy start in Sydney for a week of content gathering for a client. Even in the drizzle it is spectacular 💙

Anatomy of a photo shoot - light check ✅ makeup ready ✅ coffee ordered ✅

Early bird gets the gorgeous light! Can you spot Paul? #telstrahill #mountisa #travelforwork

#mediatraining sessions can be fun - HONEST! We’ve had a few sessions recently that have included lots of laughs. It’s about making media your comfort zone 💚

Something new on the #recipebook scene that will change the way you shop and cook - designed to save you time + money AND stop waste. Join the Recipe Club at @danandsteph13 (Link in their Bio) and we will let you know when it launches. #savesmoney #savestime #stopthewaste #cooksmarts #mealplan #boxset #mkr #mykitchenrules #travelandeatwithdanandsteph

Back into it for 2022 and we already have a range of interviews in the bag. We’re tipping business video content will be bigger than Tiger King 🐅 this year. We’re ready to help with all kinds of PR projects from content creation to media relations, media training, content marketing and traditional PR support. Bring it on! 💚

It’s PR without the fluff!

“With their help, STYLKEA featured in nearly every mainstream print and online magazine and newspaper in Australia, and reached markets in the USA, UK, Europe and parts of the Middle East. I had one friend call me after seeing the story on TV in Dubai.”

Follow us to see how we do it!